Sat. Jan 21st, 2023

Damage to reputation

A company’s reputation is built from many things, but trust in a company is usually heavily linked with how well they are perceived to protect the information they hold about you.

TalkTalk fell victim to this when details of their subscriber base along with payment details were stolen (TalkTalk hack ‘affected 157,000 customers’ – BBC News), leading to a significant number of customers leaving.