Adapting content for different output devices

It is an absolute requirement that any online materials are tested and optimised for use across a variety of output devices. For instance, content that looks great on a full-sized computer display may look cramped or, even worse, illegible on a small mobile device.

4 ways to adapt your content marketing for mobile (entrepreneurhandbook.co.uk)

Creating Platform-Specific Social Media Content | DMI (digitalmarketinginstitute.com)

12 Expert Tips for Creating Visual Content on Social Media (hootsuite.com)